Skip to main content
It looks like you're using Internet Explorer 11 or older. This website works best with modern browsers such as the latest versions of Chrome, Firefox, Safari, and Edge. If you continue with this browser, you may see unexpected results.

Communication: Media Studies: Psychographics

Simply Map

Includes demographics, psychographics, MRI Consumer Survey.  Can set up a free account or log in as a guest.

Standard Rate & Data Services

In addition to media information, has some psychographics as part of the Lifestyle Analyst portion of the database.

PsycInfo Article Database

Articles from the psychological literature; includes consumer research studies.